Kerry is a thought leader in the design and optimization of B2B marketing processes, technologies and teams.

As VP Principal Analyst at SiriusDecisions/ Forrester, Kerry launched numerous paradigm-shifting models and frameworks and spoke at dozens of industry events, including 4 SiriusDecisions and Forrester B2B Summit keynotes. Kerry’s research and thought leadership continues to catalyze the transformation of B2B marketing away from outdated practices to more modern and effective methods.

Kerry has a BA in psychology and journalism from Indiana University Bloomington and an MS in psychology from San Francisco State University. In addition to his work in B2B, Kerry has published works in both literary and social science research publications.