Case Studies
IT
American company specializing in software-driven networking solutions, data and storage networking products
Requirements and Challenges
Demand generation in Database-driven marketing
Human resources shortage
Global standardization does not meet Japanese business model
Solutions and Strategies
Platform implementation
With constantly meeting with client, we created strategies and developed platform allows client environment and marketing goals to improve operational efficiencies.
Operation for data management and inside sales
Data management and clarifying the prospect quality through inside sales call to obtain high quality lead that meet with BANT.
Start up marketing automation for Japanese branch
Consulting, planning and developing strategies to drive marketing automation into Japanese branch (e.g. management for Japan-oriented data, scoring model development, marketing automation operation).